Google Wallet

Developer(s) Google
Initial release May 26, 2011 (2011-05-26)
Website www.google.com/wallet/

Google Wallet is a mobile payment system developed by Google that allows its users to store credit cards, loyalty cards, and gift cards among other things, as well as redeeming sales promotions on their mobile phone.[1] Google Wallet uses near field communication to "make secure payments fast and convenient by simply tapping the phone on any PayPass-enabled terminal at checkout."

Google demonstrated the app at a press conference on May 26, 2011.[2] The app was released on September 19, 2011.[3] The app will only be available for the Sprint Nexus S 4G although Google plans to develop the app for more phones.[4]

The service will work with over 300,000 MasterCard PayPass merchant locations[5], with Visa licensing their Visa payWave system to Google for use in Wallet as of September 20, 2011. [6]

Contents

Availability

Initially, the only phone supported is Sprint's Nexus S 4G, but Google plans to produce NFC stickers associated with one credit card each, to be affixed to non-NFC-capable phones.[7] Two methods for providing money to the service are advertised, Citi Mastercards and "Google Prepaid Card", which can be loaded using any major credit card. During Google Wallet's unveiling at NYC headquarters, Google also touted the openness of their new system. Google said it will partner with all vendors of non-Android phones, including the iPhone, RIM, and Microsoft. [8]

On December 6th, Verizon announced it is not blocking Google Wallet on its Galaxy Nexus phones, despite rumors: "Google Wallet does not simply access the operating system and basic hardware of our phones like thousands of other applications. Instead, in order to work as architected by Google, Google Wallet needs to be integrated into a new, secure and proprietary hardware element in our phones." said a Verizon rep.[9] This was thought to be true because Verizon plans to roll out its own payment system, ISIS, in partnership with AT&T and T-Mobile in 2012.[10]

Partners

Google Wallet launch partners include Citi as the issuing bank, MasterCard as the initial payment network, and Sprint as the first mobile carrier.[11] Merchants who accept Google Wallet include: American Eagle Outfitters, Bloomingdales, Foot Locker, Jamba Juice, Macy's, RadioShack, Subway, The Container Store, Toys "R" Us, and Walgreens.[12]

In addition, Google Wallet works at other participating MasterCard PayPass merchants including 7-Eleven, McDonald's, Dairy Queen, Best Buy, BP, Sports Authority, CVS Pharmacy, Petco, The Home Depot, Office Max, and other retailers.

Business Model

Google won't charge users nor merchants for access to wallet, and plans to make money from the wallet by offering sponsored ads to their users. The new app Google Shopper[13]will push two types of offers to a user's phone:

The Google Wallet was designed as an open-platform. Payment networks, carriers, and banks have been invited to join and participate in the system.[14]

Security

While a stolen debit card can be used in some circumstance without a personal identification number (PIN) or signature, the Google Wallet requires a PIN and has additional security:[15][16][17][18]

The Secure Element only stores data and is required to open the Google Wallet app. The Secure Element memory is separate from the device memory. The chip is designed to only allow trusted programs on the Secure Element itself to access the payment credentials stored therein. The secure encryption technology of the credit card issuing institution protects your payment card credentials as they are transferred from the phone to the reader.[17]

PayPal Lawsuit

Shortly after launch, PayPal filed a lawsuit against Google and two former employees of PayPal - Osama Bedier and Stephanie Tilenius. The complaint alleges “misappropriation of trade secrets” and “breach of fiduciary duty.” The lawsuit reveals that Google was negotiating with PayPal for two years to power payments on mobile devices. But just as the deal was about to be signed, Google backed off and instead hired the PayPal executive negotiating the deal, Bedier. The lawsuit notes that Bedier knew all of PayPal’s future plans for mobile payments, as well as an internal detailed analysis of Google’s weaknesses in the area. Not only that, it accuses him of storing “confidential information in locations such as his non-PayPal computers, non-PayPal e-mail account, and an account on the remote computing service called ‘Dropbox.’”[19]

Privacy

Privacy concerns include the storing of data regarding payment information, transaction details, payment attempts and other information stored by Google indefinitely. The Privacy Policy for Google Wallet indicates that much of the data is stored but may not be shared outside Google except under certain circumstances. The Privacy Policy also indicates that transaction details are not "currently" stored by Google, implying that users' transaction details will be stored at some point. [20] The storage of such personal information about users' transactions is of significant financial value to a company that earns much of its revenue from data, but may be controversial to users aware of the policies. [21]

See also

References

  1. ^ "Coming soon: make your phone your wallet". Official Google Blog. May 26, 2011. http://googleblog.blogspot.com/2011/05/coming-soon-make-your-phone-your-wallet.html. Retrieved May 26, 2011. 
  2. ^ Warren, Christina (May 26, 2011). "Google Reveals Mobile Payment System: Google Wallet". Mashable. http://mashable.com/2011/05/26/google-mobile-payment-system-liveblog/. Retrieved May 26, 2011. 
  3. ^ "This Day in Tech: Google Wallet launches". CNet.com. September 19, 2011. http://news.cnet.com/8301-1001_3-20108541-92/this-day-in-tech-google-wallet-launches/. Retrieved September 19, 2011. 
  4. ^ Lee, Amy (May 26, 2011). "Google Unveils Google Wallet, Google Offers: What's New". The Huffington Post. http://www.huffingtonpost.com/2011/05/26/google-wallet-google-offers_n_867533.html. Retrieved May 26, 2011. 
  5. ^ Hamburger, Ellis (May 26, 2011). "Google Introduces Google Wallet, Works At Over 300,000 MasterCard PayPass Merchant Locations". Silicon Alley Insider. http://www.businessinsider.com/google-introduces-google-wallet-works-with-mastercards-paypass-2011-5?op=1. Retrieved May 26, 2011. 
  6. ^ Leavitt, Lydia (September 20, 2011). "Polyamorous Google Wallet adds Visa to its arsenal". Engadget.com. http://www.engadget.com/2011/09/20/polyamorous-google-wallet-adds-visa-to-its-arsenal/. Retrieved September 20, 2011. 
  7. ^ Vildosola, Alberto (May 26, 2011). "Google plans to make special Google Wallet stickers for phones without NFC". Androidandme. http://androidandme.com/2011/05/news/google-plans-to-make-special-google-wallet-stickers-for-phones-without-nfc/. Retrieved May 26, 2011. 
  8. ^ Castro, Radford (May 26, 2011). "Google Wallet to work with non-Android phones". LazyTechGuys. http://www.lazytechguys.com/news/google-wallet-to-work-with-non-android-phones/. Retrieved May 26, 2011. 
  9. ^ http://news.verizonwireless.com/news/2011/12/pr2011-12-06a.html
  10. ^ Smith, Jake (Dec 05, 2011). "Verizon is blocking Google Wallet on Galaxy Nexus". 9TO5Google. http://9to5google.com/2011/12/05/verizon-is-blocking-google-wallet-likely-because-of-isis-partnership/. Retrieved Dec 06, 2011. 
  11. ^ "Google Wallet: Security". Google. http://www.google.com/wallet/partners.html. Retrieved 22 June 2011. 
  12. ^ "Google Wallet: Where it works". Google. http://www.google.com/wallet/where-it-works.html. Retrieved 22 June 2011. 
  13. ^ http://www.google.com/mobile/shopper/
  14. ^ http://techcrunch.com/2011/05/26/google-wallet-offers/
  15. ^ Le, Tony (June 1, 2011). "Google Wallet FAQ". GFan. http://googlewallets.blogspot.com/p/frequently-asked-questions-about-google.html. Retrieved June 4, 2011. 
  16. ^ "Engadget Primed: What is NFC, and why do we care?". Engadget. http://www.engadget.com/2011/06/10/engadget-primed-what-is-nfc-and-why-do-we-care/. Retrieved 22 June 2011. 
  17. ^ a b "Google Wallet: Security". Google. http://www.google.com/wallet/how-it-works-security.html. Retrieved 22 June 2011. 
  18. ^ "MasterCard PayPass". MasterCard. http://www.mastercard.us/paypass.html#/home/. Retrieved 22 June 2011. 
  19. ^ Schonfeld, Erick (May 26, 2011). "PayPal Lawsuit Against Google Reveals Recruiting Saga And A Deal Gone Sour". TechCrunch. http://techcrunch.com/2011/05/26/paypal-lawsuit-google/. Retrieved May 27, 2011. 
  20. ^ "Google Wallet: Privacy". Google. http://www.google.com/wallet/privacy.html. Retrieved 20 Spetember 2011. 
  21. ^ Harley Geiger, NFC Phones Raise Opportunities, Privacy and Security Issues, Center for Democracy and Technology, April 11, 2011.

External links